KCSL Portfolio 

Bethany Prideaux 

Open house celebration

Marketing & Design

At Kansas Children’s Service League, I worked as the Marketing and Design Specialist, supporting the organization’s mission through creative strategy and thoughtful communication. My work helped strengthen brand consistency and expand audience engagement across channels.

Key Contributions:

  • Website management — updated structure and content for clarity and accessibility with regular content additions
  • Social media — created and scheduled mission-driven campaigns
  • Digital advertising — ran Google Ads and targeted campaigns
  • Graphic design — designed flyers, reports, and branded materials
  • CAP Month toolkit — revamped statewide campaign resources for internal agency and partner use
  • Photography & events — captured visuals and supported event execution with follow-up storytelling and PR

Through intentional content creation and campaign coordination, I helped elevate KCSL’s voice and reach across the state.

Design Examples

Video Content

CAP Month Toolkit & Awareness Campaign

Kansas Children’s Service League, as the Kansas chapter of Prevent Child Abuse America, participates each year in the national Child Abuse Prevention Month campaign. For the 2024 effort, I refreshed and expanded the existing toolkit to better support partner organizations across the state. My contributions included:

  • Redesigning the toolkit to align with the year’s theme and create a cohesive campaign
  • Creating a new content calendar with prewritten social copy and custom graphics
  • Adding additional materials and messaging guidance
  • Supporting campaign rollout and partner communications

Through thoughtful design and content creation, I helped make it easier for organizations to participate and share a unified message of prevention across Kansas.

Event Photography

One of the joys of being a marketer and brand storyteller is capturing meaningful moments through photography. Visuals help bring a brand to life, and I love using my lens to reflect the energy, emotion, and intention behind each event.